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Nathalie Blanc Eyewear

Who is Nathalie Blanc

  • The force behind the brand is the daring, humble, talented, passionate, perfectionist, French-born Upon graduating from the International School of Optics (ISO), Nathalie Blanc became an optician and opened two optical stores.
  • In 2015, she launched her own collection “Nathalie Blanc Paris”.
  • The secret is a unique combination between cosmopolitan influences and rural craftsmanship: the designer creates her signature frames in Paris, manufacturing takes place in France.

What is Nathalie Blanc

  • Unique niche positioning: People who look for an understated luxury and elegance and focus on quality
    rather than ostentation. Often referred to as quiet luxury.
  • The “French street effortless chic”, the eternal spirit of luxury only to be found in Paris!
  • The collection is distinguished by its extensive array of neutral hues and enduringly sleek silhouettes.
    Drawing inspiration from classic 70s design, it seamlessly integrates modern aesthetics while placing a
    strong emphasis on the impeccable quality of craftsmanship.

Unique Collection Features and Benefits

  • Made In France / Made in Japan = Craftmanship
  • 22K Gold Galvanic treatments = Durability and Hypoallergenic
  • Titanium nose pads = Quality and Comfort
  • Inverted bridge signature = Uplifting Beauty
  • Signature balanced pierced endpieces = Comfort
  • Twenty-Two Exclusives Acetate plates = Uniqueness
  • Twenty-Six Exclusives CR39 colored sun lenses = Uniqueness
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Three Different Lines

NATHALIE BLANC PARIS

  • Marketing target: 30 – 45 years old / Women and men.
  • Style: Parisian chic and quiet luxury

MONSIEUR BLANC

  • Marketing target: 35 – 55 years old / Men.
  • Style: Casual Business

BLANC

  • Marketing target: 10- 25 years old / Young Adult, and Petite Faces.
    • Style: Trendy Chic